SurveyMonkey Acquires Usabilla (Customer Feedback Solution)

SurveyMonkey (Nasdaq: SVMK), a leading global survey software company, has announced the acquisition of Usabilla, a leading global Voice of Customer (VoC) technology provider. Usabilla empowers over 450 enterprises in 35 countries, including global brands like Lufthansa, Philips, and Vodafone, to collect, analyze, and act on real-time user feedback to improve their products and customer experience. Headquartered in Amsterdam, Usabilla employs over 130 people in Europe, the United States, and Australia. SurveyMonkey acquires Usabilla for approximately $80 million, comprised of a mix of cash and equity. We advised the selling shareholders of Usabilla.

G+D Currency Technology acquires Transtrack International

Transtrack International is a market leader in the development of standard software solutions that address the control, efficiency and management of the end-to-end cash supply chain. By acquiring Transtrack International, G+D Currency Technology is expanding its software and solutions offering and strengthening its position as a global partner for the digitalization of the cash cycle. We advised the selling shareholders of Transtrack International.

RIB Software acquires SaaSplaza

RIB Software SE, the German based multinational company providing construction and building information modelling (BIM) software to customers in the building, construction and real estate industries, entered into its third MTWO MSP (Managed Service Provider) partnership and investment agreement with SaaSplaza, the world’s leading cloud provider of Microsoft Azure and Dynamics Services with offices around the world and customers in 80 countries. We advised Prime Ventures and Parcom Capital on the sale of their interest in SaaSplaza. Previously, we advised SaaSplaza on the venture debt transaction provided by Harbert European Growth Capital.

Greetz acquired by Photobox Group

Photobox Group, Europe’s leading personalisation business, has acquired Dutch online cards and gifting retailer Greetz. The acquisition makes Photobox Group the European market leader in online greetings cards and personal gifting through the Greetz and Moonpig brands. We advised the selling shareholders, including Prime Ventures, on this exit transaction.

Siemens acquires Mendix

Siemens acquired Mendix, a leader in low-code application development, for €600 million in cash. We advised Prime Ventures on this successful exit. Previously, we advised on the Series A and B Round led by Prime Ventures respective Battery Ventures.

Acquisition PhoeniX Software by Synopsys

We advised the shareholders of PhoeniX Software, including Twente Technology Fund, on the sale of all shares in PhoeniX Software to Synopsys, Inc. PhoeniX Software is a global supplier of photonic chip design solutions. With the acquisition, Synopsys is the leading provider of photonic integrated circuit design automation solutions for a wide range of application requirements ranging from data communications to sensors and biomedical devices.

Philips Buys Interoperability Provider Forcare

We advised the selling shareholders, including the leading Dutch venture capital firm Prime Ventures, on the sale of Forcare to Royal Philips. Forcare, founded in 2006, is a leading innovator in open-standards based interoperability software solutions for fast and flawless data flows between medical systems and information sources at the departmental and enterprise levels, as well as Health Information Exchanges across health systems.

Acquisition PB Bake-off by Dutch Bakery

We advised Dutch Bakery, a portfolio company of Standard Investment, on the acquisition of PB Bake-off. The company, incorporated in 1991, is one of the leading producers of Viennoiserie (luxury sweet pastry), croissants and cheese stems in the Netherlands and will be integrated into Dutch Bakery. The acquisition fits perfectly with Dutch Bakery’s strategy, among other things because Dutch Bakery will have access to significant additional production capacity. For example, PB Bake-off has a state-of-the-art croissant line with a capacity of 140 million croissants per year and the company has a very large freezer facility. This will further facilitate the rapid growth of Dutch Bakery. The transaction also offers good opportunities for widening the Dutch Bakery assortment and increasing the sales market for PB Bake-off.

Kudelski Group acquires NexGuard Labs from Civolution

We advised Civolution, the leading provider of technology and solutions for identifying, managing and monetizing content, on the sale of NexGuard Labs to Kudelski, who acquired 100% of all outstanding shares in the capital of NexGuard Labs BV. NexGuard Labs is a leader in digital content watermarking solutions. This transaction is the third and final successful exit of a Civolution business unit.

Previously, we advised Civolution on the sale of its Teletrax business to 4C Insights Inc., a data science software company that is powering the future of advertising. Teletrax provides the world’s most advanced and accurate solution for real-time television analytics and cross-screen synchronized marketing campaigns. 4C is backed by Jump Capital based in Chicago (USA). *

We also advised Civolution on the sale of its audio watermarking unit to Kantar Media (WPP), a world leader in audience measurement. Civolution’s audio watermarking technology is recognized as world leading and is deployed in hundreds of TV channels worldwide for the purpose of audience measurement and second screen synchronization. *

*  Marcel van de Vorst led the latter two transactions whilst at previous law firm.

Sale of Addcomp to Altana

We advised the selling shareholders of Addcomp in the sale of their shares to German chemical company Altana AG. Addcomp develops and manufactures unique polymer additive solutions, enhancing the functional performance of thermoplastic materials, such as anti-fogging, flame retardancy and UV stabilization.